SEO for Dentists – Dental SEO Keywords, Tips, Implementation, & Hiring
You’re here because you know the importance of search engine visibility for your dental website.
I’m also assuming that if you landed here, you’re in 1 of the following situations:
- You work for a dental office and are either considering hiring an SEO company or implementing it in-house
- You are an SEO freelancer or agency employee looking for SEO tips & strategy specific to dentists
Stick around, because this article provides actionable insights on implementing SEO for dentists for each of those situations.
But first, we can save you some time with a free dental SEO audit with hand-catered advice. Just click below to request more information:
Otherwise, keep reading, because this is everything you need to know about setting up your (or your client’s) dental website for search engine success.
SEO at a glance
SEO, or search engine optimization, is the process of enhancing a website’s organic (non-paid) position within search engines.
It is implemented through website edits, content creation, and off-page management.
More specifically, all SEO tasks will fall into 1 or multiple of these 3 overarching elements:
- Technical SEO – Writing the website in a way that is search-engine friendly
- Content Marketing – Creating strategic, search-engine friendly blog articles & landing pages
- Off-Page SEO – Also referred to as off-site SEO, this includes promoting your website on other websites with things like reviews, listings & backlinks.
While these SEO tasks span all niches and industries, each niche will have a bit of a different SEO strategy. This article will cater specifically to SEO for dentists.
The importance of local SEO for dentists
SEO is especially important for local brick and mortar businesses such as dentists because simply put, search engines are how their clientele find them.
In fact, 93% of all online experiences begin with a search engine – and 46% of those searches are for a local business or service.
Usually, the buyer’s journey for prospective dental patients begins with a search phrase like:
- “dentist near me”
- “dentists in [city]”
- “[city] dentist”
The prospective buyer will base their likelihood of booking with you on 2 things:
- Your visibility within search engines (how easily they found you within the SERPS)
- Your ratings, reviews, & online impression/reputation
Here is exactly how to enhance that visibility and generate positive branding so prospective dental patients find you and book with you.
10 dental SEO quick tips
Before I get into our step-by-step guide for ranking your dentist website, here are 10 SEO quick tips catered specifically to the dental niche.
1. Set proper budgets and expectations
SEO costs money and takes time. This is especially true with dental websites because this niche tends to be more competitive.
If hiring an SEO company, don’t hire the cheapest route or someone who promises quick results – you will end up getting burned.
Good SEO requires expertise and can take as long as 6 months to start accruing results (even when implemented perfectly). Understanding this and setting aside the right amount of funding and time will help set you up for search engine success.
2. Gain a good grasp of your target keywords
A huge part of SEO is simply using the right keywords in the right places. Whether you are hiring a company or doing your SEO in-house, having a good grasp of your target keywords is absolutely imperative.
Use a free tool such as the Google Keyword Planner or a paid tool such as Ahref’s Keyword Explorer to research search volume, competition levels, and gain key insights on keyword opportunities.
3. Put your user first
If users love your website, then search engines will love your website. Focus on creating digestible content that matches the searcher’s intent, fast-loading page speeds, and visually appealing layouts.
Having a good user experience (UX) on your website will not only enhance your brand reputation, it is a direct SEO ranking factor. Search engines look at engagement metrics such as click-through rates and the time spent on your website to determine if your user was satisfied with their visit to your website. If they were, then search engines see this, and show your website to more searchers.
4. Focus on content to build topical relevance
Topical relevance (also called topical authority) refers to generating content on your site based in your niche. As a dentist, your million dollar keyword is probably “dentist in [location]”. To help you rank this, you want to create dental blog content to help build this authority. You could write content like “How Often Should I Go to the Dentist” “What Does A Trip to the Dentist Cost” “How to Make My Child Like The Dentist” and so-on. These informational posts will help you rank your “money” (purchase intent) keywords by showing search engines that you are an influential force on the web.
5. Don’t be (or hire) a spammer
Spamming search engines is so 2010. Today, search engine algorithms have wised up to these black hat SEO tactics. In a post-Penguin and Panda era, the best way to rank websites is to work with search engines and not against them by creating user-centric content.
This is especially true for sites in the health niche such as a dental office. Websites related to the health and wellbeing of users are held to a higher web standard than say, entertainment websites. That is because the information is more important. Read on to #6 to see what i’m talking about.
6. Understand these 2 acronyms: “EAT” and “YMYL”
EAT stands for Expertise, Authority, and Trustworthiness. This acronym refers to search engine algorithm’s assessment of how trustworthy and reputable a website and its authors are.
YMYL stands for Your Money Your Life. It refers to websites that provide information that directly affects a person’s health or finances. Search engines hold YMYL sites (such as your dentist website) to a higher standard standard than say, an entertainment website.
EAT is especially important for YMYL sites.
Spamming/black hat SEO is even less effective and more risky for YMYL sites.
Keep EAT and YMYL in mind when implementing SEO for your dental office (or hiring someone to do so). Dental SEO requires a purely white hat SEO strategy that builds EAT through authoritative content & backlinks.
7. Build your EAT with high quality backlinks
How do search engines determine the EAT (expertise, authoritativeness, and trustworthiness) of a website? Lots of ways (some of which are top secret), but a big one is features (backlinks) from authoritative 3rd party publications.
For example, let’s say I am Dr. Jane Doe, DMD with Smile XYZ Dental and I was a journalistic resource for a WebMD article about dental care. WebMD quoted me in their article and linked to my website to cite the source.
This backlink helps my EAT big-time. That is because WebMD is a huge, well-respected publication with strict editorial standards. If they trust Dr. Doe enough to link to smilexyzdental.com, then search engines will trust (and rank) me too.
Public relations is the best way to get featured in these publications to build authoritative white hat backlinks and your EAT.
8. Cater your SEO toward local
Remember, all SEO efforts for all niches/business models will fall under 1 or multiple of these 3 umbrellas:
- Technical SEO
- Content marketing
- Off-page SEO
That being said, the strategy of a local brick and mortar store (as with your dentist office) will differ from the SEO strategy of other business models such as an international ecommerce website.
“Local SEO” is your buzzword. When researching SEO or hiring someone to do your SEO, make sure there is an emphasis on local.
9. Create & optimize your local listings
Local listing creation and optimization is a big part of “off-page” or “off-site” SEO.
These local listings can also be referred to as “citations”.
There are thousands of listing & directory sites, here are the biggest ones and the ones you should be most concerned with.
General listing sites:
- Google Business Profile (formerly “Google My Business”)
- Bing Places
There are also dentist-specific listing sites like Zocdoc and Dentaquest that you should be listed on as well.
To optimize listings on these sites, make sure the info is consistent on each site, filled out in detail, and has good reviews.
You can also use a service like BrightLocal to manage your listings automatically.
10. Reviews, reviews, reviews
Did I mention reviews?
Getting lots of good reviews on sites like your Google Business Profile, Yelp, and Facebook are extremely important for your dentist website for 2 reasons:
- The volume and quality of reviews is a search engine ranking factor
- The volume and quality of reviews will directly impact your brand’s reputation and the likelihood that prospective patients will book with you
The best way to get more reviews for your dental practice is to send a direct review link to each patient after each visit, asking them to review you.
Additional ways to encourage reviews include review links on your website, in your email signature, in a print signage QR code, and by simply asking some of your favorite patients to drop you a review.
Your Google Business Profile reviews are the most widely used and important for SEO – so I suggest you focus on that first.
The next 2 most important places to get reviews for your dentist practice are Facebook and Yelp. Facebook is important because Bing embeds those reviews right into the SERPS. Yelp is important because of how widely used and trusted it is.
DIY local SEO for dentists: A step-by-step, comprehensive implementation guide
This is the exact process that I use to rank & generate sales for our dental clients, and it’s what you should do too.
Follow these steps to a tee and you will be in a very good spot:
Step 1: Set up these SEO tools
When beginning your dental SEO efforts, the very first thing you need to do is set up the tracking infrastructure.
Mandatory free SEO tools include:
Google Analytics – This allows you to see your site traffic from a holistic standpoint and how users interact with your site.
Google Search Console – This tool is catered specific to SEO and is essential for seeing what keywords are generating traffic and for diagnosing/managing technical SEO elements.
*These 2 tools are free from Google and must-haves for gauging your SEO performance & developing strategy.
Optional free SEO tools include:
Yoast or Rank Math (WordPress plugins) – These free WordPress plugins will help with SEO tasks like on-page SEO and sitemap submission (more on both of these later).
Screaming Frog – Screaming Frog is a powerful free tool for batch analysis of websites.
*Both of these tools are great optional free add-ons to your SEO toolkit – especially the 2 WordPress plugins
Optional paid SEO tools include:
Ahrefs – A popular choice for advanced SEO. It is popular for having the most in-depth backlink data.
MOZ – Probably the most popular SEO tool, great for advanced and beginner SEO’s alike.
Semrush – Another powerful SEO tool, known for having superior rank tracking features.
*All 3 of these tools offer comparable services. At least 1 of these is a must-have for SEO agencies or those serious about their SEO. They have advanced features that simply aren’t offered with free tools.
Step 2: Optimize the technical framework of your site
Remember, technical SEO is 1 of the 3 pillars of SEO, and its 1 of the first things that you should do.
To address potential issues and optimize your technical SEO, some of those above tools will be your best friend.
Here are some technical SEO tasks that you need to conduct:
- Page Speed – Ensure your website loads fast. You can use Google Search Console and Google Page Speed Insights to test this. You can also use EXPERTE’s page speed tool to check multiple URL’s at once.
- Indexability – You need to make sure that your Robots.txt file is allowing access to search engines and that all of the pages on your website are indexed. Use Google Search Console’s “Coverage” feature to diagnose and fix potential issues.
- Sitemap submission – A sitemap tells search engines how to crawl your website. If you’re on WordPress, then use Yoast or Rank Math to make sitemap creation easy. Then submit the sitemap via Google Search Console.
- Mobile Usability – Google switched to “mobile first indexing” in 2019 – meaning the mobile version of your site is not only every bit as important as desktop – its more important. Use Google Search Console to make sure this is in check. It will automatically notify you if there are issues such as text too small to read or clickable elements are too close together on mobile.
- “SEO Score” – Paid tools will scan a website for technical SEO errors such as broken links. Ahref’s “Site Health” feature is my favorite paid tool for addressing holistic technical SEO issues.
Step 3: Conduct keyword research
Now that you have the proper SEO tools in place and your dentist website is optimized technically, it is time to gain a strong understanding of your target keywords.
You can use Google’s Keyword Planner or a paid tool such as Ahrefs Keyword Explorer to learn about search volume, competition levels, and potential traffic.
Once you’re logged in to your keyword research tool of choice, start by searching for “Dentist [location]”. This will show you all of the variations of your money keywords, such as “dentist [city]” “dentist [state] “best dentist in [city], [state], etc.
You also want to check the data for “dentist near me”, but be sure to set your location to the city that you are targeting. Google’s Keyword Planner is good for checking localized keyword search data.
Also check informational-intent search terms to give you blog ideas, such as “What does the dentist cost” “How often to see the dentist” “How often should I floss” and so-on. This will give you a good idea of blog topics that you can write about in the future.
Step 4: Implement on-page SEO of your “money pages”
A “money keyword” is a keyword with transactional intent, such as “Best dentists in Denver”. A “money page” is a page that is intended to rank those keywords.
First, you want to make sure you have a separate page on your website for each location. I.E. if you are a dentist with locations in Dallas, TX and Fort Worth, TX, then you want a separate page on your website for each location. Your Dallas page would target the keyword cluster “Dallas Dentist” and your Forth Worth page would target the keyword cluster (you guessed it) “Fort Worth Dentist”.
If you only have 1 location (or multiple locations in the same city), then you want to target that city on your homepage.
Now that you know your keywords and have separate pages for each city, you need to conduct on-page SEO of each of those pages to optimize them for their respective target keywords.
On a fundamental level, on-page SEO is simply using the right keywords in the right places. Specifically, your target keyword should show up in the following places:
- The page title
- The H1
- An image alt tag
- The url slug
- The body copy
- The meta title & description
Use an SEO plugin like Yoast to make managing these on-page SEO elements easy.
Let’s go back to our earlier example. I am Dr. Jane Doe, DMD, owner of Smile XYZ Dental. Let’s say my dental practice is located in Iowa with 2 locations – 1 in Des Moines, IA, and 1 in Waukee, IA.
I want to have 2 pages on my website as follows:
On each of those pages, I should include “Dentist in [City]” (or a close variation of such) in all of the above-mentioned places. I also want to include variations of that exact match, such as “Dental Care in [City]” “Best Pediatric Dentists in [city]” etc.
There’s more to on-page SEO though. To learn everything you need to know, check out this article that will tell you everything you need to know about on-page SEO by Gotch SEO: https://www.gotchseo.com/on-page-seo-checklist/.
Step 5: Build & manage your citations (NAP listings)
A citation is a listing of your business’ name, address, and phone number (NAP) on a website other than your own.
Examples of citations include your Google Business Profile, Bing Places, Yelp, YP.com, EZlocal, social media, etc.
Here’s a list of a bunch of those sites that you can list your business on.
When creating these listings, consistency and accuracy is key. It is best to have 1 unified text document of your business’ info and to create new & edit existing listings for consistency.
You can also use a citation tool such as Bright Local to automate this process.
Another huge part of citation management is getting reviews to some of the bigger NAP sites. Reviews will not only help your rank, but they will make prospective patients more likely to trust you and book with you.
Focus on your Google Business Profile, Yelp, and Facebook reviews – those are the most important. The best way to get reviews is by simply asking each customer after each visit for a review of their service, with a direct review link. You can also manually reach out to your close clients, business partners, friends, and family – that is only if they’re actually patients – no one likes fake reviews, and neither do search engines. If they catch them, they’ll remove them and it will hurt your EAT (expertise, authority, trustworthiness).
Step 6: Begin an ongoing content & link building SEO strategy
The first 5 steps are imperative initial SEO steps for your dental website. Now what? Now you need to conduct an ongoing monthly SEO strategy. This ongoing strategy entails 2 things:
- Content creation (blogging) – Content creation is essential for building topical authority, EAT, and earning natural backlinks. Focus on creating strategic, high quality blogs that target the right keywords. With time, you will generate traffic and authority centered around niche, and this will in turn rank your “money pages”.
- Link building – Inbound backlinks from 3rd party sites are essential for SEO. Link building is the process of generating these links. It entails reaching out to websites with value propositions for linking from their site to yours. Some of those methods include guest blogging, niche edits, and broken link building. Here is a guide on additional ways to build backlinks.
Dentist SEO keyword ideas
100 transactional intent dental keyword ideas (money keywords)
|Keyword||Difficulty||Monthly US Volume||Monthly Global Volume||Monthly Traffic Potential|
|dentist near me||79||1580000||2490000||1040000|
|pediatric dentist near me||31||145000||155000||145000|
|emergency dentist near me||45||140000||191000||93000|
|kid's dentist near me||43||80000||81000||115000|
|dentist office near me||65||73000||77000||1020000|
|best dentist near me||64||45000||72000||30000|
|childrens dentist near me||25||24000||30000||146000|
|medicaid dentist near me||46||14000||14000||96000|
|walk in dentist near me||30||14000||17000||114000|
|affordable dentist near me||57||14000||16000||3400|
|cheap dentist near me||53||13000||19000||6100|
|dentist near me that accept medicaid||50||13000||13000||94000|
|family dentist near me||35||11000||12000||1040000|
|cosmetic dentist near me||26||10000||14000||8800|
|holistic dentist near me||53||10000||12000||12000|
|24 hour emergency dentist near me||49||9700||17000||20000|
|dentist near me accepting new patients||48||8500||9800||129000|
|24 hour dentist near me||37||8100||11000||36000|
|dentist that accept medicaid near me||50||6100||6400||130000|
|good dentist near me||69||5800||10000||30000|
|dentist offices near me||71||5400||6500||1020000|
|adult dentist near me||69||5300||5600||94000|
|dentist open near me||52||5100||8200||16000|
|dentist near me that take medicaid||45||5100||5200||130000|
|dog dentist near me||22||4800||6000||5100|
|dentist near me no insurance||50||4700||5000||8400|
|dentist that take medicaid near me||52||4500||4700||93000|
|black dentist near me||7||4200||4300||4900|
|biological dentist near me||49||4000||4700||5800|
|dentist open on saturday near me||22||3900||4700||24000|
|pediatric dentist near me that accepts medicaid||39||3700||3900||57000|
|dentist who accept medicaid near me||50||3700||3800||130000|
|medical dentist near me||47||3600||3800||11000|
|dentist near me medicaid||56||3500||3700||130000|
|best pediatric dentist near me||11||3500||4300||8600|
|top dentist near me||68||3300||4500||30000|
|dentist near me that accepts medicaid||50||3300||3500||96000|
|dentist that take medicaid for adults near me||52||3200||3300||129000|
|free dentist near me||52||3200||4700||18000|
|medicare dentist near me||63||3100||3500||5000|
|general dentist near me||75||2800||3300||1020000|
|top rated dentist near me||45||2700||3300||30000|
|female dentist near me||3||2600||3700||1300|
|dentist school near me||73||2500||2700||10000|
|low cost dentist near me||46||2500||2900||43000|
|same day dentist near me||11||2400||2600||108000|
|sliding scale dentist near me||41||2400||2500||3300|
|dentist open on sunday near me||22||2300||4100||21000|
|urgent care dentist near me||35||2300||2600||108000|
|dentist with payment plans near me||39||2200||4000||4900|
|invisalign dentist near me||22||2200||3700||8900|
|best cosmetic dentist near me||30||2200||3100||8400|
|african american dentist near me||7||2100||2200||4400|
|tmj dentist near me||7||2100||2700||1800|
|cigna dentist near me||24||2000||2100||6400|
|dentist near me that takes medicaid||43||2000||2100||122000|
|most recommended dentist near me||69||2000||2300||28000|
|children's dentist near me||44||1900||4300||115000|
|emergency dentist near me open now||44||1900||4500||41000|
|hospital dentist near me||28||1900||2000||500|
|root canal dentist near me||12||1900||2400||9700|
|no insurance dentist near me||53||1900||2100||14000|
|implant dentist near me||42||1900||3900||5300|
|smile dentist near me||30||1900||2700||450|
|dentist that accept medical near me||54||1900||2000||9800|
|dentist near me that accept medical||36||1900||2000||9700|
|denture dentist near me||51||1900||2300||7100|
|sedation dentist near me||11||1800||2800||9700|
|veterinary dentist near me||26||1800||1900||4500|
|dentist that accept united healthcare near me||59||1800||1900||10000|
|find a dentist near me||80||1700||3700||1080000|
|dentist near to me||78||1700||2800||1080000|
|metlife dentist near me||10||1700||1800||20000|
|24/7 dentist near me||27||1700||1900||19000|
|weekend dentist near me||41||1700||2300||11000|
|braces dentist near me||39||1700||4600||300|
|emergency dentist open 24 hours near me||41||1600||2100||14000|
|aetna dentist near me||36||1600||1800||86000|
|dentist that accepts medicaid near me||55||1600||1800||122000|
|kids dentist near me||37||1600||7000||115000|
|dentist emergency near me||41||1600||3300||41000|
|dentist near me open saturday||11||1600||2200||21000|
|dentist open on weekends near me||22||1600||1900||20000|
|hmo dentist near me||57||1600||1700||32000|
|cheapest dentist near me||55||1500||4200||13000|
|dentist near me that accept caresource||24||1500||1500||4500|
|dentist pediatric near me||32||1500||2900||115000|
|dentaquest dentist near me||33||1400||1400||122000|
|best rated dentist near me||49||1400||1800||28000|
|low income dentist near me||51||1400||1600||45000|
|cheap dentist near me no insurance||49||1400||1600||13000|
|medicaid dentist for adults near me||57||1400||1500||122000|
|emergency dentist near me no insurance||43||1400||1600||10000|
|dentist jobs near me||4||1400||2900||30|
|dentist who specializes in dentures near me||30||1400||1500||5000|
|pediatrics dentist near me||29||1300||3500||115000|
|saturday dentist near me||26||1300||1800||11000|
|dentist who specialize in dentures near me||37||1300||1300||5100|
|dentist review near me||46||1300||1500||28000|
|the best dentist near me||74||1300||2000||28000|
Data source: Ahrefs Keywords Explorer
100 informational intent dental keyword ideas (blog topics)
|Keyword||Difficulty||Monthly US Volume||Monthly Global Volume||Monthly Traffic Potential|
|dentist who accept medicaid near me||50||3700||3800||130000|
|how often should you go to the dentist||29||1500||3200||1200|
|dentist who specializes in dentures near me||30||1400||1500||5000|
|how many years does it take to become a dentist||22||1100||1900||13000|
|what is dmd dentist||12||1000||1200||25000|
|what does the dentist use to numb your mouth||9||1000||1000||5900|
|how much is a dentist visit without insurance||20||1000||1100||13000|
|dentist who accept medicaid||48||1000||1100||122000|
|what do dentist use to numb your mouth||8||1000||1100||5900|
|dentist who take medicaid||52||900||1100||122000|
|dentist who does root canals||36||900||1000||9800|
|how long do dentist appointments take||1||900||1000||2600|
|how to remove a tooth without a dentist||9||900||1800||19000|
|dentist who take state insurance||55||900||900||122000|
|how many years to be a dentist||22||900||1800||13000|
|how do dentist remove tartar||6||900||1400||4800|
|what is a dentist||48||800||3500||1600|
|how much is teeth whitening at dentist with insurance||10||800||800||1300|
|how much is teeth whitening at dentist||9||800||1700||27000|
|how to be a dentist||40||800||2200||13000|
|dentist who take humana||35||700||700||32000|
|how much is deep cleaning dentist||25||700||700||14000|
|how long are dentist cleanings||0||700||700||4000|
|how long does dentist appointment take||2||700||800||2700|
|what is dds dentist||12||700||700||25000|
|how to find a good dentist||56||700||1200||12000|
|how much does a dentist make an hour||32||700||1000||9300|
|how much for a dentist visit without insurance||21||700||800||13000|
|how to find a dentist||70||700||1300||12000|
|how long does a dentist appointment take||1||700||800||2600|
|how long is a cleaning at the dentist||0||700||900||4000|
|how much is teeth whitening at the dentist||9||700||1500||27000|
|how much is a deep cleaning at the dentist||25||700||700||14000|
|how much is a deep clean at the dentist||25||700||700||14000|
|how long is a dentist cleaning||0||700||900||4000|
|how long is a dentist appointment||2||700||800||2700|
|how long are dentist appointments||1||700||700||2600|
|how much dentist make||45||700||900||6700|
|how to fix rotten teeth without dentist||30||700||2200||2100|
|how to get rid of numbness after dentist||7||700||800||1200|
|how much is a visit to the dentist without insurance||20||700||800||13000|
|how much does it cost to go to the dentist without insurance||25||700||700||13000|
|how to be a dentist assistant||23||600||600||3500|
|what does a dentist do||30||600||2800||600|
|dentist who do payment plans||41||600||700||5000|
|how long to become a dentist assistant||19||600||700||3800|
|how does a dentist kill a nerve in your tooth||2||600||900||50|
|how much does a dentist x ray cost||7||600||700||3800|
|what do dentist do||30||600||1200||600|
|why is the dentist so expensive||2||600||1300||800|
|dentist near me who accept medicaid||55||600||700||122000|
|how much does a fill in cost at the dentist||12||600||600||17000|
|how much does dentist make||50||600||1000||9300|
|how much money does a dentist make||45||600||1200||9300|
|what type of dentist does implants||10||600||700||150|
|how are teeth numbered by dentist||26||600||600||31000|
|how much do dentist make a month||34||600||700||600|
|dentist who take aetna||22||600||600||800|
|how much does a dentist make a month||34||600||800||600|
|what is a pediatric dentist||30||600||900||11000|
|how long does a dentist appt take||2||600||600||2600|
|how much do dentist x rays cost||7||600||600||3000|
|how much is a cleaning at the dentist||22||600||1300||9100|
|why do dentist kill themselves||13||600||600||900|
|what is a dds dentist||12||600||700||25000|
|how much is an x ray at the dentist||7||600||700||3900|
|how much are dentist x rays||7||600||600||3800|
|how much does a dentist appointment cost||28||500||900||5100|
|what dentist takes medicaid||51||500||600||122000|
|how to make a dentist appointment||40||500||900||2500|
|how much does dentist appointment cost||28||500||500||4900|
|how much is a dentist appointment without insurance||26||500||600||13000|
|what do the dentist and your boyfriend have in common||9||500||500||900|
|dentist who accept humana||35||500||500||33000|
|how much does a dentist appt cost||28||500||500||4900|
|what is a deep cleaning at the dentist||16||500||600||10000|
|how long does a cleaning take at the dentist||0||500||500||2400|
|what dentist take medicaid||54||500||500||88000|
|how to make dentist appointment||35||500||600||2600|
|how do dentist number teeth||28||500||600||33000|
|dentist who accept medicaid for adults in michigan||31||500||500||1000|
|how long is dentist school||17||500||600||5900|
|how dentist number teeth||28||500||600||33000|
|how much do dentist make a year||50||500||900||8900|
|how much does it cost to become a dentist||17||500||700||500|
|how long does dentist cleaning take||0||500||600||3200|
|how much do dentist appointments cost||38||500||700||4800|
|how much for dentist check up||29||450||900||2100|
|how much does the dentist cost without insurance||46||450||600||13000|
|what is an holistic dentist||5||450||500||1700|
|how much are dentist appointments||20||450||1100||1100|
|how much is a dentist without insurance||26||450||450||9000|
|how much is dentist check up||24||450||1000||900|
|what is the best dentist insurance||65||450||450||37000|
|how much is the dentist without insurance||27||450||500||7500|
|how much is a dentist appointment||24||450||1300||1100|
|how to make numbing go away dentist||7||450||450||4600|
|what do dentist use to whiten teeth||61||450||700||3100|
|how many years does it take to be a dentist||22||450||800||5100|
Data source: Ahrefs Keywords Explorer
Hiring an effective SEO company for your dental office
While SEO is very attainable for just about anyone, it requires a very big labor investment. For that reason, it makes a lot of sense to contract out your dental SEO efforts. If you’re looking to hire, it’s important to know how to hire an effective company.
How do you find a good SEO company for dentists?
The best way is to find an SEO company for your dental practice is to find a company that can demonstrate the success that they have delivered for their current clientele. Check reviews, case studies, and the performance of their existing clients. Simply ask these prospective companies to demonstrate the success that they have delivered in the past.
Also, a good SEO company will never guarantee quick, cheap results. SEO takes time, even when done by the experts. Also, a good company will not be cheap. A good rule of thumb is any SEO campaign should cost at least $900/mo.
Next, a good SEO company will implement an SEO strategy that entails Technical, Content, and Link Building. All good SEO companies should talk about all 3 of these things.
Another thing to ask them is how they measure success. What good are rankings without sales? While the 2 tend to go hand-in-hand, it is possible to do “SEO” and create traffic without generating sales. The end goal of you and your SEO company should be to enhance your business sales & overall profitability.
Last, they should be experienced in Local SEO. As mentioned, a national/global SEO strategy will differ quite a bit from a local strategy. Bonus points if they specialize specifically in SEO for Dentists like we at Clicked SEO do.
Related Reading: 15 Tips for Hiring an SEO Company That Doesn’t Suck